Business
Sep 21, 2015
Five e-commerce trends that are sure to boom in Indonesia.
on the booming e-commerce scene in Southeast Asia sets the tone just right for potential investors and entrepreneurs looking to strike gold. For those who are seriously interested in entering the region, they surely must set their eyes on the biggest and most important market: Indonesia.
Thanks to its 250 million population, anyone who is able to win the e-commerce game in Indonesia has already conquered 40 percent of Southeast Asia. This makes it the ideal spot to start an e-commerce empire. And thankfully, there’s still a lot of room for new players to come in.
As a keen observer and fellow budding player in Indonesia’s e-commerce scene, here’s my two cents on upcoming e-commerce trends that will dictate where the market will be in the next few years:
1. Merchants selling in multiple online channels seamlessly
This is the most obvious one we’ll see in emerging markets such as Indonesia. The nation still has highly fragmented online marketplace channels for merchants to set up shop.
Currently, however, it’s pretty tough to use all the available options to sell online in Indonesia. Merchants who use multiple channels in Indonesia have to keep a very close eye on their inventories and SKUs. They also need to deal with incoming messages on different platforms. In the end, merchants need to prioritize the channels which work best for them, and shut down all the others. This means running a lot of A/B tests.
Some players have tried tackling this in Indonesia by building a one-stop dashboard for merchants to sell across multiple platforms. However, given a high level of complexity in such solutions, many have proven unsuccessful.
Branch8 looks promising, as it lets merchants sell across different marketplaces in Asia, but it’s not yet localized for the Indonesian market. To really solve merchants’ problems in Indonesia, the startup must work with numerous local players such as Tokopedia, Bukalapak, Elevenia, Blanja, Blibli, and many more. The thing is, some of these local leaders may not even have a ready-made API to sync a new dashboard’s business process seamlessly. You need to get down and dirty to make this happen.
2. More ways for shoppers to get the lowest prices
Thanks to the internet, there are many ways shoppers in Indonesia can find the best online deals out there. First, they can use price comparison platforms such as PriceArea, Telunjuk, PricePanda, PriceBook, Priceza to name a few. Second, they can take up the lowest price guarantees offered by major e-shops such as Agoda or Lazada from time to time.
But after taking a look at what’s happening in the more saturated markets like the US and UK, it’s now just a matter of time before Indonesian shoppers find more ways to save their online spendings. For example, customers will be able to save on bigger basket sizes when shopping on Jet.com. There’s also Flubit in the UK. Customers can paste a link of the product they want into the field on these sites, and they’ll generate a better deal for the same exact same product.
Indonesian players would be wise to pay attention to such innovative solutions offered abroad, and find ways to adopt them for the local market. As a shopper, I will always be open to trying new products that can save me money.
3. Logistics services 2.0
The logistics infrastructure in Indonesia has its own sets of problems. For one, it’s still mostly run traditionally. The only feature sellers and shoppers can use digitally is the ability to track delivery status online. That’s it.
Not only that, Indonesia still has a huge problem when it comes to logistics reliability. A lot of packages get lost in between, and logistics firms have difficulty in handling a barrage of delivery orders during peak seasons. In response, various alternative logistics services have cropped up in Indonesia in the form of aCommerce (end-to-end ecommerce solution), HappyFresh (for groceries), Go-Jek (for couriers), and PopBox (parcel lockers). The partnership between SingPost and Trikomsel will also disrupt the market very soon.
Indonesians one day will be pampered with a slew of logistics options and technology. Sellers will no longer need to queue in long lines just to send that product, but to wait for pickups at designated places instead such. Logistics services will have an adequate back-end system which integrates with various e-shops. Buyers will be able to have more options for same day-delivery services as “Uber for logistics” commence.
4. Rapid mobile money adoption
Various players in Indonesia are trying to push more e-money solutions. Yes, this includes the government, as it too wants to save an annual cost of Rp 3 trillion to print, save, distribute, and destroy cash. At the moment, Indonesians can already pay for several public services such as bus transport, water, and electric billing using e-money.
Ideosource Managing Partner Andi S. Boediman believes Indonesia will become the second biggest mobile money user in the world. Much of this claim stems from how the government plans to distribute direct cash subsidies to underprivileged people via electronic money. If all goes according to plan, about 15 million underprivileged people in Indonesia will have adopted e-money by the end of this year.
Bank of Indonesia has also relaxed regulations in the e-money sector, allowing third parties to receive licenses to operate e-money businesses in the archipelago. It’s only a matter of time until Indonesia becomes one of the world’s sexiest markets for e-money, and we will still see more e-payment startups trying to ride this wave.
5. Merchants selling anonymously
This may sound weird at first, but hear me out.
From my costly experience competing with Lazada Indonesia in the past year, I came to realize that there is a need for merchants to sell product anonymously. Usually, retailers have to sign an agreement with manufacturers to sell products under the suggested retail price (MSRP). This is done to standardize the retail price, and avoid price wars between merchants.
But business is business. If you as a merchant can sell something for a profit, even if it’s under the MSRP, would you do it? Depending on the circumstances, some will say yes. For instance, a merchant would want to clear out their smartphone stock before the gadgets become obsolete (or if the manufacturer was about to launch a new phone).
Merchants, however, must be ready to be blacklisted if they are caught selling products under the MSRP. Although there are ways to sell via proxies or using aliases on C2C marketplaces, it’s not convenient at all.
There will come a time when someone tries to provide such a platform, where merchants can sell products at whatever price they wish, anonymously in a private ecosystem. In return, buyers will also get the best possible deals as merchants no longer hesitate to offer lower price tags. Naturally, the platform will need to handpick all the merchants who get to be anonymous in order to guarantee all listings are legitimate.
Wouldn’t that be interesting to see?
Source : techcrunch.com, 2015.
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Business
Nov 23, 2015
Cooperatives and Small and Medium Enterprises Minister has said that the govt will pay special atten
Business
Nov 23, 2015
The Investment Coordinating Board, known as BKPM, expects foreign and local investment to reach $44
Business
Nov 20, 2015
President of Finland, is committed to promote better cooperation between Bank Indonesia (BI) and Ban
Business
Nov 20, 2015
Investors from France will build a hydro power plant with a capacity of 59 megawatts in Sikundo, Pan
EU-Indonesia
Nov 20, 2015
Nurdin Abdullah, the secretary general of the Association of Indonesian Regency Administration (APKA
Business
Nov 20, 2015
Visitors at the World Expo Milano (WEM) 2015 in Milan, Italy, can enjoy a virtual tour of Indonesia
Business
Nov 18, 2015
Multinational oil and gas company Royal Dutch Shell remains bullish in Indonesia,
Business
Nov 18, 2015
The Indonesian government will allow foreign investors to operate special economic zones inside the
Business
Nov 17, 2015
Indonesia's business tendency index (BTI) and consumer tendency index (CTI) improved in the third qu
Business
Nov 17, 2015
Indonesian entrepreneurs signed economic cooperation agreements worth $1 billion with Italian count
Business
Nov 16, 2015
The Trade Ministry is hoping that a regulation on e-commerce activities will be implemented in Janua
Business
Nov 16, 2015
The government plans to attract investment worth US$9.6 billion to border areas in the next five
Business
Nov 13, 2015
A group of leading French companies are seeking to establish partnerships with Indonesian and Singap
Business
Nov 12, 2015
M2M: telecom companies reveal 4G smart meters and Indonesia platform
Business
Nov 10, 2015
Indonesia’s Investment Coordinating Board, or BKPM, kicked off its so-called fast-track business lic
Business
Nov 10, 2015
The Tourism Ministry aims to develop 13 national parks and one natural park in a bid to increase eco
Business
Nov 09, 2015
Indonesia has improved its ease-of-doing-business ranking this year, and is expected to improve agai
Business
Nov 09, 2015
A recent report by the World Bank revealed that doing business in Indonesia has become easier
Business
Nov 09, 2015
Indonesia's local timber furniture producers have exported $2.7 billion of products following the co
Business
Nov 05, 2015
Presence of e-commerce start-up companies in Indonesia has given positive impacts to the industrial
Business
Nov 05, 2015
Tofu makers in a small village on the island of Java are putting waste water from producing the soyb
Business
Nov 04, 2015
a Denmark-based wind turbine manufacturer for a wind power project in Makassa
Business
Nov 04, 2015
The power purchase agreement for the project is being negotiated and is expected to be signed in thr
Business
Nov 03, 2015
Coordinating Minister for Maritime Affairs Rizal Ramli said that Indonesia and Denmark would strengt
Business
Nov 03, 2015
As the government prepares its fifth economy policy package, the Investment Coordinating Board (BKPM
Business
Nov 03, 2015
The Trade Ministry’s sophomore buying mission scheme has encouraged more foreign importers to ink de
Business
Nov 02, 2015
Indonesia's furniture export value has reached more than US$2 billion. The figure is above the indus
Business
Nov 02, 2015
Various parties have expressed an interest in making investments of around US$165 billion, equivalen
Business
Oct 29, 2015
. Foreign drug manufacturers expect sales to rise 10 percent next year, on the back of improved gove
Business
Oct 28, 2015
The Government will allow foreigners to own apartments in the archipelago in a bid to kick-start the
Business
Oct 28, 2015
Ikea Celebrates First Anniversary in Indonesia, Eyes Expansion
Business
Oct 27, 2015
The government expands microloans (KUR) to bolster the productive economy
Business
Oct 27, 2015
President Joko Widodo has promised to support and provide business easing to the food and beverage i
Business
Oct 27, 2015
The district administration of Sleman, Yogyakarta province, is currently preparing the industrial an
Business
Oct 26, 2015
Residential property is everyone’s favorite investment and the asset of choice for many British Expa
Business
Oct 26, 2015
The furniture industry grow 7.93 % in the second quarter of 2015, higher than the same period in the
Business
Oct 23, 2015
Borobudur moves to become a little Mecca for Buddhists
Business
Oct 22, 2015
The use of social media and other digital platforms for tourism promotional campaigns will help to i
Business
Oct 22, 2015
The labor intensive industry is continue to grow and create quite big number of jobs
Business
Oct 22, 2015
PT Siemens Indonesia wants to strengthen its presence in Indonesia by aiming to participate in a maj
Business
Oct 21, 2015
Business groups have said that the ASEAN Economic Community (AEC), will create more opportunities
Business
Oct 21, 2015
The government is establishing a network of over 60 cities with high creative-industry potential so
Business
Oct 20, 2015
Lundin Petroleum AB ("Lundin Petroleum") is pleased to announce the signing of a sale and purchase
Business
Oct 20, 2015
The visit of Indonesian delegation led by Minister of Industry Saleh Husin to Poland produced severa
EU-Indonesia
Oct 19, 2015
The United Kingdom further displayed its commitment to increase investment in Indonesia by signing
Business
Oct 15, 2015
Indonesia is seeking to more than triple its spice exports in 2015 to take advantage of the world’s
Business
Oct 15, 2015
Indonesia is on course to meet its target of 10 million foreign tourists this year as data up to Aug
Business
Oct 15, 2015
a publicly-listed investment firm, is earmarking up to $68 million worth of funds to acquire a handf
EU-Indonesia
Oct 14, 2015
A number of Polish companies, ranging from those in the energy sector to food and beverages
Business
Oct 14, 2015
Indonesia is still below Brazil and Vietnam in coffee crop productivity with 741 kg of beans per hec
Business
Oct 13, 2015
Signature Tower Jakarta is a megatall skyscraper project in Jakarta originally proposed in 2010
Business
Oct 13, 2015
A new government regulation about import giving a big catch for the printing industry!
Business
Oct 12, 2015
IFC, Asia Green Capital : co-developing the first wind-power project in Indonesia’s South Sulawesi
Business
Oct 12, 2015
Prices of spot liquefied natural gas (LNG) to northeast Asia averaged $8.007 per million British the
Business
Oct 12, 2015
In 2014, solar photo-voltaic overtook solid bio-fuels to become the second largest source of non-hyd
Indonesia
Oct 10, 2015
Komodo National Park was designated a Biosphere Reserve under the UNESCO Man becoming a a World Heri
Indonesia
Oct 09, 2015
Sponsored by the Indonesian French Chamber of Commerce and Industry (IFCCI)
ASEAN
Oct 09, 2015
they all have one thing in common — they share enormous potential for growth.
Business
Oct 06, 2015
Foreign businesses may soon be allowed to take a bigger stake in cold-storage facilities in Indonesi
EU-Indonesia
Oct 06, 2015
The European Union (EU) and Indonesia conduct frequent exchanges in order to direct and enhance our
Business
Oct 05, 2015
Commodity train operation to Jakarta International Container Terminal (JICT) will start by the end o
Business
Oct 05, 2015
Indonesia is building small runways near 15 fishing villages to help local fishermen export their ca
Business
Oct 01, 2015
Indonesia`s Ministry of Foreign Affairs has stated that foreign markets remain open to products from
Business
Sep 30, 2015
The day of the implementation of the ASEAN Economic Community (AEC) 2015 is only left four months fr
Info Session
Sep 30, 2015
Are you considering acquiring a company in Indonesia? There are two likely scenarios
EU-Indonesia
Sep 30, 2015
The Indonesian Trade Ministry said it will settle major trade agreements such as Regional Comprehens
Indonesia
Sep 28, 2015
In July 2015, the Ministry of Manpower issued Regulation of the Minister No. 16 of 2015
EU-Indonesia
Sep 28, 2015
This is rooted in thriving trade links, a shared attachment to advancing democracy and human rights,
Info Session
Sep 26, 2015
Indonesia is a country with a variety in specific Flora & Fauna spread throughout Indonesian Archipe
B2B
Sep 25, 2015
E-commerce in Indonesia grows 83 percent per year.
Info Session
Sep 25, 2015
August 2015 brought several changes to registering a consulting company in Indonesia.
Business
Sep 25, 2015
it has been sold arround 5000 packages though the business just started. Civet cocoa is a really pro
EU-Indonesia
Sep 24, 2015
In Indonesia, the wave of startups have started as well, and it has enjoyed a warm reception.
Business
Sep 24, 2015
A growing and relatively young population with rising disposable income make Indonesia a highly attr
EU-Indonesia
Sep 23, 2015
Southeast Asia and the European Union (EU) agreed yesterday (26 April) to take steps toward resuming
Business
Sep 23, 2015
The spice, native to some of Indonesia’s islands, accounts for an astonishing 75 percent of the worl
EU-Indonesia
Sep 23, 2015
The EU-ASEAN Business Council has today launched the first EU-ASEAN Business Sentiment Survey 2015
B2B
Sep 22, 2015
The Virtual Market Place is a free online tool for all companies. It offers a unique opportunity to
Business
Sep 22, 2015
Ministry of Maritime Affairs and Fisheries is set to offer five of Indonesia’s outermost islands on
Business
Sep 21, 2015
The decision of setting up a joint venture instead of a entirely owned Indonesian entity comes down
Business
Sep 21, 2015
on the booming e-commerce scene in Asia sets the tone just right for potential investors and entrepr
Business
Sep 21, 2015
Business visa is a visa for foreign nationals that wish to conduct business activities or study the
Indonesia
Sep 19, 2015
Your travel to Indonesia would not be complete without having its traditional foods. Below are some
Indonesia
Sep 18, 2015
Great green hopes for Indonesia : clean tech and renewable energy sector to be optimized.
Business
Sep 17, 2015
Today, renewable energy accounts for a small but growing portion of Indonesia’s electricity portfol
Indonesia
Sep 17, 2015
The Energy and Mineral Resources Ministry is considering making the Pertamina subsidiary that runs t
EU-Indonesia
Sep 17, 2015
government will continue to encourage the development of new & renewable energy projects during the
Business
Sep 16, 2015
Indonesia is planning to introduce incentives aimed at attracting investment in its renewable energy
Info Session
Sep 16, 2015
The 3rd Indonesia LNG 2015 Conference is an annual and global gathering of LNG buyers, producers and
Indonesia
Sep 16, 2015
President Joko “Jokowi” Widodo early in May launched the first on-shore wind turbine farm in Indones
Business
Sep 15, 2015
Indonesia has long been viewed as a market of immense potential for mobile applications.
Business
Sep 15, 2015
On January 26, the Labor Ministry issued Regulation 3 of 2015 on Standard Operational Procedures for
Business
Sep 14, 2015
Indonesian consumers keenly spend their rising personal earnings on electronics and home appliances
Business
Sep 12, 2015
Minister said that he had proposed a regulation that would allow foreigners to purchase house proper
Business
Sep 11, 2015
An online retailer of Islamic fashion, HijUp last week received an undisclosed amount of seed fundin
Business
Sep 11, 2015
The number of foreign tourists visiting Indonesia grew by 7.3% to 9.44 million in 2014, up from 8.80
Business
Sep 10, 2015
Indonesian government promised quick and wide-sweeping deregulation in manufacturing, trade and agri
Business
Sep 10, 2015
The Ministry of Finance announced plans to reduce the corporate income tax rate from 25% to 17.5%.
Business
Sep 10, 2015
It given the country's rising need for rubber, this is an opportunity investors should take a look a
Business
Sep 09, 2015
Indonesian government promised quick and wide-sweeping deregulation in manufacturing, trade and agri
Business
Sep 08, 2015
The government promises to provide incentives such as import-tax reduction to lure investors to the
Business
Sep 08, 2015
Ruma, a mobile phone application that providing local people with access to services
Business
Sep 07, 2015
Indonesia's Healthcare industry booming due to launch of Universal Healthcare System.
Indonesia
Sep 04, 2015
Indonesia’s benchmark stock index (Jakarta Composite Index) climbed 0.35 percent to 4,446.20 points
Business
Sep 04, 2015
the palm oil business in Indonesia is promising - on the long term - due to a number of reasons
Indonesia
Sep 03, 2015
Indonesia is in Top 3 Cocoa Producing Countries List.
Indonesia
Sep 03, 2015
Indonesia currently ranks number six on the list of largest global tea producers.
Info Session
Sep 02, 2015
there are two legal entities for foreigners in Indonesia : Foreign Investment Company and Representa
ASEAN
Sep 02, 2015
The Investment Coordinating Board (BKPM) expressed optimism that Indonesia's food and beverage indus
Info Session
Sep 02, 2015
Manpower Minister confirmed that Indonesia Proficiency Test Requirement for Foreign Workers is aboli
Info Session
Sep 01, 2015
There are three land rights in Indonesia that available for the foreigner : HGU, HGB, and HP.
Indonesia
Sep 01, 2015
Indonesia currently ranks 10th containing 3.1 % of total proven global coal reserves.
Business
Aug 31, 2015
EIBN has released the Celantech Sector Report on the Web Portal, free to download for all registered
EU-Indonesia
Jul 31, 2015
EIBN successfully concluded its outreach activities in Europe.
Business
Jul 09, 2015
The Government will provide a set of tax incentives for investors willing to build infrastructure in
Indonesia
Jun 29, 2015
The Industry Ministry is set to revise the country’s industrial masterplan
Indonesia
Jun 25, 2015
The World Investment Report 2015 said Indonesia booked about $23 billion in foreign direct investmen
Indonesia
Jun 25, 2015
Developers applauded government’s planned policy to allow foreigners to own properties in Indonesia
Business
Jun 15, 2015
Demands for heavy equipment are expected to increase as the government has kicked off several infras
Business
Jun 08, 2015
The government is looking to cut bureaucratic red tape for businesses investing in special economic
Business
May 27, 2015
Hospital business continues to glow despite domestic economic slowdown, with a strong first-quarter
Business
May 25, 2015
Decades ago, urban conglomerations competed to clinch “global city” or “world city” status by luring
Business
May 19, 2015
As many as 120 ships currently being tendered will be used to improve sea navigation and help stabil
Business
May 19, 2015
The construction of seven new seaports across Indonesia will be among the priorities of the governme
Business
May 13, 2015
Indonesia is mulling exemptions of import tariffs on raw materials and intermediary goods for tradin
Business
May 02, 2015
The government is slated to implement a new set of tax allowances on May 6 as part of its efforts to
Business
Apr 28, 2015
The Financial Services Authority (OJK) will issue a new regulation to boost the financing capacity o
Business
Apr 28, 2015
The government is aiming to draw billions of dollars in green investments, which is expected to help
ASEAN
Apr 26, 2015
Despite the current sluggish growth, the economic ties between the European Union (EU) and the Assoc
ASEAN
Apr 26, 2015
Southeast Asia and the European Union (EU) agreed on Sunday to take steps toward resuming stalled ta
Business
Apr 24, 2015
The government expects to attract more environmentally friendly investment in the energy sector with
Business
Apr 24, 2015
The government has issued a new set of tax allowances to attract more sizeable investments into Sout
Business
Apr 11, 2015
Indonesian unit of German premium automaker BMW AG launched Friday a variant of its popular sport ut
Business
Apr 10, 2015
To tap growing demand for soft drinks in Indonesia, PT Asahi Indofood Beverage Makmur (AIBM), a join
Business
Apr 09, 2015
The Investment Coordinating Board, or BKPM, is counting on its one-stop integrated service centers a
ASEAN
Mar 24, 2015
ASEAN’s financial and banking authorities have agreed in principle to start the process of banking i
Business
Mar 16, 2015
Southeast Asia’s major economies drew more foreign direct investment combined than China for the sec
Business
Mar 03, 2015
E-commerce should be scrapped from the country’s negative investment list to provide wider funding o
Business
Mar 01, 2015
Can you imagine withdrawing money from an ATM without an ATM card? As little as five years ago that
Business
Feb 17, 2015
Indonesian Finance Minister Bambang Brodjonegoro has promised to revise a regulation on tax holidays
Indonesia
Feb 10, 2015
Following the launch of its one-stop investment licensing services recently, the Investment Coordina
Indonesia
Feb 06, 2015
Indonesia is a leader in the use of mobile banking applications among more than 20 countries surveye
Business
Feb 05, 2015
Local companies’ spending on IT is predicted to grow almost threefold in 2019 from spending in 2013
Business
Jan 30, 2015
The National Development Planning Board (Bappenas) estimated the tourist industry may generate up to
EU-Indonesia
Jan 28, 2015
Spain and Italy have pledged to boost cooperation with Indonesia in the field of maritime infrastruc
Business
Jan 27, 2015
The new one-stop integrated service (PTSP) launched by President Joko “Jokowi” Widodo.
Business
Jan 14, 2015
Indonesia will attract more new factories than any other Southeast Asian nation over the next few ye
Business
Jan 14, 2015
Pertamina Geothermal Energy (PGE), a subsidiary of state-owned PT Pertamina, has set aside US$432 mi
Business
Jan 13, 2015
The Asian Development Bank pledged its support for Indonesia’s development plan and is committed to
ASEAN
Nov 28, 2014
The joint e-Newsletter EU-ASEAN Business Update no.1 is now available through EIBN's website.
Indonesia
Nov 27, 2014
President Joko Widodo has inaugurated the new Head of the Investment Coordinating Board
Outreach
Oct 25, 2014
EIBN has released 4 Sector Reports covering F&B, Textile and Footwear, Healthcare and Automotive
Indonesia
Oct 20, 2014
Joko Widodo is now Indonesia’s seventh president. He takes over leadership of the world’s third-larg
ASEAN
Sep 26, 2014
The Asian Development Bank Institute (ADBI) recently presented in Jakarta a new publication
Indonesia
Sep 23, 2014
The Transportation Ministry inked a deal on Monday with the Tambrauw regency administration to devel
Indonesia
Sep 18, 2014
Indonesia's new government plans to reduce fuel subsidies by as much as 3,000 rupiah by November...
Business
Aug 07, 2014
In October, the 29th Trade Expo Indonesia 2014 will open…
Indonesia
Jul 23, 2014
Joko Widodo “Jokowi” is the next President of the Republic of Indonesia.
Business
Jul 21, 2014
The government will begin to limit the amount of time for holding storage containers at ports in...
European Union
Jul 15, 2014
Jean-Claude Juncker was elected president of the European Commission...
Business
Jul 14, 2014
The labour force in Southeast Asia will increase by 16 percent in 2012-2015
